South by Southwest 2026 Approaches: Austin Prepares for a Global Creative Convergence

Austin is once again preparing for one of its most transformative annual events as South by Southwest (SXSW) approaches. What began in 1987 as a regional music festival has evolved into a globally recognized convergence of technology, film, music, education, and culture. Each spring, thousands of creatives, entrepreneurs, filmmakers, artists, and innovators travel to Austin,…

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Q&A With Dr. Ellen Ochoa: First Latina in Space, NASA Leader, Inventor, Musician & Advocate

One of the most inspiring Latinas in the history of the United States, NASA Leader Ellen Ochoa has amassed a highly accomplished career as an astronaut, engineer, director, musician, patent inventor, and educational advocate. She has a Bachelor’s Degree in Physics from the University of San Diego and a Master of Science and Doctorate in…

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Houston Mayor Sylvester Turner Reacts to Dallas Mayor Eric Johnson’s Partisan Shift Announcement During Texas Tribune Festival

Just one minute after participating in a One-on-One panel discussion at the Texas Tribune Festival, in which Dallas Mayor, Eric Johnson, spoke on all matters partisan, his excitement toward reelection, and the current state of Texas’s climate, the Wall Street Journal pushed publish on an unexpected piece he’d written. In the article titled “America’s Cities…

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Spicing Up Hispanic Heritage Month: ‘Lotería Gen Z’ Infuses Chisme for Extra Flavor

Only four years have passed since Guatemalan-born Creative Director Mike Alfaro ingeniously updated lotería, the so-called “Mexican Bingo” game played in Latin America for centuries. It was late 2018 when Alfaro first released the complete set of Millennial Lotería. But these four years have felt like nothing short of a lifetime. Wearied by a worldwide pandemic,…

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JCPenney Debuts Inspiring Hispanic Heritage Month Collection In San Antonio

This past weekend Latinitas and JCPenney joined forces once again for the official launching of JCPenney’s Hope & Wonder Hispanic Heritage Month Collection in San Antonio. The event took place Saturday morning at the Ingram Park Mall. Latinitas students and family from all over the city were invited to join in on the celebration with…

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Texas Book Festival 2022 Day 1 Recap: Graphic Novels, Modern Romance, And Latina Poetry

This past weekend the streets surrounding the Texas Capitol were packed full of avid book readers, well-known authors, and established news outlets as the 27th annual Texas Book Festival went on without a hitch. Originally founded in 1995 by Former First Lady and Librarian Laura Bush, the Texas Book Fest was established to help connect…

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