JCPenney Launches Hope & Wonder “SOMOS” Collection

Culture. Style. Impact. JCPenney’s Hope & Wonder brand is celebrating Hispanic Heritage Month with the launch of its “SOMOS” (We Are) collection. Designed with bold colors and cultural pride, the line features apparel and accessories that honor identity and community. Best part? 100% of net profits benefit Latinitas! What You’ll Find Explore the Hope & Wonder “SOMOS” collection today and celebrate…

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¿Cómo América latina celebra la temporada Navideña?

La temporada navideña en América Latina es un momento de celebración, alegría y unión familiar. Aunque la Navidad se celebra en la mayoría de países, Latinoamérica tienen costumbres únicas que hacen de esta época del año algo especial. Desde celebraciones religiosas hasta festines familiares, América Latina ofrece una variedad increíble de formas para conmemorar esta…

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Spicing Up Hispanic Heritage Month: ‘Lotería Gen Z’ Infuses Chisme for Extra Flavor

Only four years have passed since Guatemalan-born Creative Director Mike Alfaro ingeniously updated lotería, the so-called “Mexican Bingo” game played in Latin America for centuries. It was late 2018 when Alfaro first released the complete set of Millennial Lotería. But these four years have felt like nothing short of a lifetime. Wearied by a worldwide pandemic,…

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Gabriella Martinez Releases New EP “Siempre Gabriella”

Currently signed to GT Digital Distribution, 22-year-old Gabriella is one of music’s hottest rising stars. Originally from Tampa Bay Florida, Gabriella made the move to Texas within the last few years and is quickly catching the attention of music lovers everywhere with her beautiful voice, confidence, and charisma. Speaking of living in Texas now, Gabriella…

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Latinitas Purple Party Pickleball Tournament Was A Dill-ightful Success: A Recap

This past Saturday, June 1st, Latinitas held their annual Purple Party Fundraiser, but with a fun twist! The guests traded in their fancy dresses and tall shoes for sneakers and shorts as the first-ever Latinitas Purple Party Pickleball Tournament was held! A nearly all-day affair where guests were asked to enjoy the copious vendors, bid…

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