JCPenney and Joaquina Launch “Be Electric” Back-to-School Collection

This summer, JCPenney partnered with Latin Grammy–winning artist Joaquina to launch a limited-edition back-to-school collection called “Be Electric.” The line blends the singer-songwriter’s bilingual heritage, 90s influences, and personal story into a bold collection designed to celebrate individuality and cultural pride. Inspiration Behind the Collection The “Be Electric” line draws from Joaquina’s own teenage years, mixing elements…

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What I Learned From Technology Honoree Dr. Colette Pierce Burnette

This week, Latinitas will be celebrating its twentieth anniversary at the Latinitas Purple Party for Chica Power Gala. As part of the annual fundraiser, Latinitas chooses six courageous female leaders to honor. The women who were chosen all have incredible stories and immense achievements, but what truly sets them apart is the passion they each…

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