JCPenney and Joaquina Launch “Be Electric” Back-to-School Collection

This summer, JCPenney partnered with Latin Grammy–winning artist Joaquina to launch a limited-edition back-to-school collection called “Be Electric.” The line blends the singer-songwriter’s bilingual heritage, 90s influences, and personal story into a bold collection designed to celebrate individuality and cultural pride. Inspiration Behind the Collection The “Be Electric” line draws from Joaquina’s own teenage years, mixing elements…

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Founder of Chicano Hollywood Johnny Murillo Discusses Emerging Platform & Upcoming “Elevate” Conference in LA

Based out of Los Angeles, California, Chicano Hollywood is a platform that promotes and advocates for Chicanos and Latinos in all walks of the entertainment industry. Founded by Johnny Murillo, Chicano Hollywood has been groundbreaking and has gained a large following on social media since its inception and has gained a large interest from Latino…

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Lucie Arnaz Gives Insight Into Extensive Career & Speaks Love For Cuban Heritage

Singer and Actress Lucie Arnaz’s illustrious career has spanned over 50 years. The multi-talented starlet has been involved in a variety of career endeavors which includes countless theatre musical productions, guest appearances on hit shows, creative musical projects, and involvement in the Motion Picture Industry. Recently playing 4 sold-out shows this summer at 54 Below…

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How Latinitas’ “Padres Digitales” is Bridging the Digital Literacy Gap for Spanish-Speakers

Padres Digitales is one of many programs offered within the Latinitas organization. Latinitas’ overall mission is to empower young women and nonbinary kids by providing opportunities to learn new skills in media and technology. Padres Digitales (Digital Parents) is a family program that aims to provide lessons to Spanish-speaking parents who want to learn digital…

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