Adriana Velasco is on a mission to empower all girls one Barbie at a time

Compiled by Anna Martinez Adriana Velasco is using her Mexican background to bring an intersectional lens to Mattel, ensuring that every little girl will one day see themselves in Barbie. Velasco uses her experience to push forward; being a first-generation graduate from Mexico has not slowed her down and will not. She uses her Latinidad…

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How Tina Rodriguez uses Barbie doll to empower Latinas and squash stereotypes

By Anna Martinez When we hear Barbie, we often think of a blonde blue-eyed model. Latina Tina Rodriguez is working to change that stereotype and showcase Barbie’s diversity. Rodriguez, Associate Prepack Manager for Barbie and Girl Brands at Mattel Inc., understands that being a Latina who works within her community is extremely important. Outside of…

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